Easy Clinic’s AI-powered solution, successfully deployed in Penda Health clinics, was featured in a globally recognized case study validated by OpenAI. To capitalize on this milestone, they needed a strategic PR partner to transform the technical achievement into impactful media coverage, boosting brand credibility and attracting qualified leads from hospital decision-makers.
We kicked off a high-intensity PR sprint, combining traditional media outreach with targeted, high-impact storytelling. We developed a multi-angle content strategy, crafting five distinct articles tailored to business, tech, and mainstream media. Our team led the full media relations process, from pitching senior journalists to coordinating executive interviews, ensuring the core message of 16% fewer diagnostic errors was consistently and compellingly delivered.
For 12 months, our partnership with Carlstic helped us expand our visibility and impact significantly. Their team brought fresh thinking, consistency, and professionalism into everything they did for us.
— Vikas Malpani – Business Growth & Strategy Lead, Easy Clinic
